Enhance your understanding of program evaluation within the nonprofit context by learning how to improve your evaluation planning, data collection, data analysis, and data use.
We’ll focus on real-world challenges that organizations may face when conducting evaluation — including staff time, costs, and reporting evaluation results to funders.
This course will help you develop a complete program logic model and evaluation plan that is ready for implementation.
The goal of this program is to:
- Provide a basic understanding of evaluation in the nonprofit context
- Provide tangible, useful information on how nonprofit professionals can plan and implement evaluation activities
- Provide a basic understanding of how evaluation data is used in the nonprofit sector and how participants can improve their use of that data
- Address the real-world challenges that nonprofit organizations face in conducting evaluation, and provide realistic solutions
- What evaluation is and is not
- Why evaluation is important to nonprofit organizations and why your funders are asking you for it
- Planning for evaluation begins when you apply for the grant
- Types of evaluation, and the approaches best suited to nonprofit programs
- Planning tools for evaluation – introduction to the logic model
- Crafting accurate, concise outcome statements
- What an evaluation plan is and why you need one
- Using outcomes from our logic model to create your evaluation plan
- Setting priorities for your evaluation (navigating barriers based on budget, funder requirements, staff time and staff capacity)
- Creating indicators for your outcomes
- Defining benchmarks and targets where appropriate
- Taking stock of the data you already use
- Making data collection systematic
- Choosing and/or creating data collection tools – output information, surveys, interviews, focus groups
- Appropriate analysis of the common data collection tools covered in Unit 3
- Common analysis mistakes and how to avoid them
- Reporting to various stakeholders (funders, donors, Board of Directors and the community)
- Using data for program improvement
By the end of this class, you will:
- Understand what evaluation is, and what it is not.
- Be able to identify steps your organization can take right away to improve evaluation activities.
- Possess a completed program-logic model and evaluation plan.
- Know how to collect and analyze data properly.
- Know how to use that data to improve programs and report to funders and stakeholders.
Who Should Take this Class?
- Non-profit professionals who would like more guidance on the valuation process
- Those interested in working in the non-profit space